AI Slop Is Here (And It’s Your Biggest Advantage)
AI slop is officially everywhere… and weirdly, that’s good news for you.
Not because you need to become more like a machine, but because the more the internet fills up with cheap, soulless, AI-generated junk, the more the world craves something only you can offer:
- Human craftsmanship.
- Human nuance.
- Human emotion.
- Human taste.
In this episode of JTTV, we’re not talking about tech panic or dystopian predictions.
We’re talking about reclaiming your value as a creative in a world drowning in shortcuts.
In this JTTV episode you’ll learn:
1:17 - How Tilly Norwood broke the internet in the worst possible way
2:17 - The 2 sides: AI Slop vs. Human Craftsmanship
5:00 - Get my answer to the question “will AI replace humans?”
6:20 - The 5 things you need to position yourself so dream clients say “yes! This is the human I’ve been looking for!”
8:45 - 1 simple equation that changes everything
10:03 - Your action plan
What you’ll walk away with:
- A clearer identity.
- A stronger creative direction.
- A renewed sense of confidence.
- A practical roadmap to stand out in the emerging human-made creator economy.
If you’ve ever wondered:
“Is AI making my work irrelevant?”
…this episode will bring you back home to yourself.
Because here’s the truth:
AI is the environment. You are the experience.
And when you show up with intention, integrity, and your fullest humanity… AI can’t touch you.
Reflection Questions on Human Craftsmanship in the Age of AI
Take these slowly.
There are no “right” answers. Only honest ones.
Journal them, voice-note them, or let them sit with you for a few days.
If someone interacted with my brand today, would they immediately know I’m a real human or would I blend into the noise?
What parts of my craft feel deeply mine… the things no AI could replicate?
How clearly does my personal brand communicate my taste, my point of view, and my standards?
Am I using AI as a backend support or letting it leak into the front-end of my voice and work?
What would it look like to intentionally lean more human this year… even if that means slower, simpler, or less “perfect”?
Let these answers guide you.
Because the goal isn’t to out-produce AI. It’s to out-human it.
And the people who win in this era won’t be the fastest. They’ll be the most felt.
Choose Your Own Adventure.
Below are 3 options to choose from.
Here’s how we can move forward together:
Option 1: If You Want the Easiest Starting Point
Brand Clarity Bootcamp (Free audit + clarity training)
Discover what’s working (and what’s not) across your strategy, messaging, visuals, and design. In this free mini-course you get:
Your Personal Brand Clarity Checklist: Over100 yes or no questions to help you perfect your brand strategy, messaging, visuals, and design so that every interaction with your audience feels authentic.
9 Short & Fun Educational Videos: The entirety of my Brand Clarity Bootcamp is pre-recorded with short interactive videos guiding you through your Clarity Checklist. Strategy, Messaging, Visuals, Design, Website, Social Media & more. Each video accompanies you through the entire mini-course form beginning to end. A perfect next step if you’re unsure where to begin or simply want clarity without commitment.
BONUS VIDEO: Plus you’ll get an extra special video titled Your Personal Brand Is Like A Sandwich explaining what personal branding is in a hilarious analogy.
Your dream clients are already stalking your website.
Does your website make them say “meh” or “YEAH”?
Find out for free in my Brand Clarity Bootcamp.
Option 2: If You Love to DIY (With Support)
Personal Branding Studio (PBS)
My membership that guides you through my 3 step process: Align, Curate, Elevate.
It ensures every step of your personal branding journey is intentional.
It turns creative chaos into a polished, unforgettable personal brand with high-vibing content for your website and at least 6 months worth of social media posts, all organised in hyper-specific folders.
Ready to go.
Let’s be honest… winging it isn’t working.
If you’re ready for clients to land on your website and social media and instantly think "Yes, this is exactly who I need" then PBS is for you.
Option 3: If You Want It Done With You or Done For You
Squarespace Templates
Choose the template that matches your personality and business model.
Drag-and-drop your way into an elevated, aligned website that finally looks like the real you.
Done in a Day
You, me, one day on Zoom where we upgrade your personal brand and your website in 8 hours flat.
Website in a Week
Five days, you and me rebuilding everything:
Messaging → Visuals → Design → Personal Brand → Website → Social alignment.
Your entire online presence rebuilt into something you’re proud to show the world.

