I was born in Boston, Massachusetts, graduated from Ithaca College with a Bachelor of Fine Arts in Musical Theatre, and moved to NYC the next day. Expecting to be performing on Broadway by the weekend, when Monday rolled around I needed to find a job fast.
“Marketing” and “networking” felt gross. So I flipped the switch and made It’s not about you, it’s all about them my mantra. Being kind to people was my marketing strategy and I started booking more gigs immediately.
A touring production of 42nd Street brought me to Germany in 1999 and that’s when I traded in my love of American cheeseburgers for German schnitzel. For 8 years straight I performed in the German productions of Dance of the Vampires, Cats, another production of 42nd Street, and was Dance Captain of Mamma Mia!.
When I turned 30 I traded in my dancing shoes for a microphone transitioning into the voice over industry. I’ve voiced thousands of business narrations, e-learning modules, and commercials for clients like Red Bull, Coca-Cola, Facebook, Google, Mercedes-Benz, Porsche, Bosch, Philips, WWF, and Unicef. And 97% of the scripts I’ve read had the same underlying message: It’s not about you, it’s all about them.
I was onto something.
In 2008 the internet was coming of age and it felt logical to explore. So I created my own website for my voice over business. Friends immediately asked who did it. I shrugged it off and say, “oh uh I did”. And that’s when I started side gigging as a designer. It felt great helping my friends make their online presence all about them. I learned everything I could about web design, social media, and online marketing. And I unknowingly started to build a business helping people build their brand online.
Jump cut to today: Personal Brand Strategist to hundreds of personal brands, my team who I endearingly call #TeamTilley support my artistic goals, and we love working with creative people and independent companies all over the world.
We fill a very specific niche - we’re bigger than a solo freelance designer who is overwhelmed with more than 5 clients but we are smaller than big time agencies that are pitching to the Forbes 500 List. The people we love working with are the rock and roll photographer in San Francisco, the non-franchised ice cream shop in Venice, the independent film festival in Berlin, the wacky tech start up in Toronto, the musical theatre star in Vienna, and the Disney voice over artist in Florida.
We treat our clients to the online presence they deserve. After all, making it all about you is what we do best.
And we wouldn’t want it any other way.
Nav Jahn - Brand Manager
Nav, what’s your favourite…
food: Chili Con Carne
drink: Gin & Tonic
movie: The Usual Suspects
music: Chart Music
Nadine Schuble - Head Media Designer
Nadine, what’s your favourite…
food: Chicken Nuggets & Pizza
drink: Sauvignon Blanc
movie: Deadpool (Marvel in general)
Tessa Wirth - Social Media Manager
Tessa, what’s your favourite…
colour: Sunflower Yellow
drink: Iced Tea
movie: Harry Potter
Leo Nuzzo - Media Designer
Leo, what’s your favourite…
music: Billie Eilish