London Personal Branding Photographers That I Highly Recommend

Looking for a personal branding photographer in London? You’re in the right place. This is a hand-picked, independent directory of talented photographers who specialize in personal branding photography, lifestyle portraits, and professional headshots.

How to use this Directory:

Browse through the curated list below to explore their portfolios, learn about their style and personality, and find the right fit for your brand.

The Featured Photographers at the top have submitted full profiles and portfolio images.
The Photographers to Watch below are equally talented but haven’t submitted their full profiles just yet.
Yes, this directory is free.
No, I don’t handle bookings or inquiries. Please reach out to each photographer directly through their website or Instagram links.

When you're done browsing, use the Back to Directory button at the bottom to discover photographers in other cities around the world.

FEATURED PHOTOGRAPHERS

These photographers have submitted their full profiles, including images and details about their style, personality, and approach to personal branding photography.

Ahmani Vidal

City:

London, UK

Loves working with:

I love working with small businesses and freelancers. Whether that's artists and practitioners or yoga teachers and coaches. I enjoy working with people who want a lot of personality in their business.

Photoshoot locations:

I like to use local outdoor spaces, like green spaces and colourful streets. I also photograph in coffee shops and creative venues. I use spaces that are suitable for each individual client, and I'm happy to use their office, studio or home. I can also recommend locations clients can hire for the shoot.

Photography style / aesthetic:

My style is vibrant and colourful with a focus on photographing clients authentically. I love to use storytelling elements to create a more rounded view of my client's business, as well as playing with light and shadow to create portraits that are beautiful and stand out.

Languages spoken:

English

Vibe check:

My vibe on a shoot is very relaxed and playful. My focus is on making my clients feel comfortable and confident. I always start off by getting clients to do an activity relevant that is part of running their business eg: a dressmaker sewing, in order to ease them into the shoot. And once their relaxed I'll move onto portraits.

Fun fact / hidden talent:

I love to sing, and I'm actually part of a popular local choir!

Website: https://ahmanividal.com/

Instagram: https://www.instagram.com/marni_v_photography/

Beth Lavin

City:

London, UK

Loves working with:

I love working with brands, big and small helping them create content that is the cherry on top of their marketing strategies big picture.

Whether it’s brand portraits, product photography, event coverage or video content, I’ll capture not just what you do but the incredible way that you do it.

My clients value the importance of professional photography and want someone with a fresh, vibrant approach that can really bring out the best in them AND create scroll-stopping content.

Photoshoot locations:

Anywhere! I do a mix of outdoor shoots on the iconic streets of London, or my clients will use their homes, location houses, or studios for the right brand aesthetic.

Photography style / aesthetic:

My style is relaxed, vibrant, and authentic. It's my job to bring out your best self during the session. I have a warm and informal approach that allows my clients to relax and feel at ease during their shoot. My editing style stays true-to-colour but with a touch of upping the vibrancy, for images that truly stand out.

Languages spoken:

English

Vibe check:

Relaxed and fun, creating magic wherever I go.

Fun fact / hidden talent:

I won a photography competition back in 2016 and that gave me the tools to kick-start my business.

Website:

https://bethanylavinphotography.com/

Instagram:

https://www.instagram.com/bethlavinphoto/

Brenna Duncan

City:

London, UK

Loves working with:

I work with soul led business owners, wellbeing practitioners and conscious creatives. Those who are looking for natural, soulful & down to earth brand photos that capture their true essence and personality. No cheese!

Photoshoot locations:

Client’s homes
Location houses
Local coffee shops
Shared work spaces
Yoga studios
Nature / parks
Urban areas eg Shoreditch / Hackney Wick

Photography style / aesthetic:

I specialise in Soulful Shoots - where I take time getting to know you, using my skills as an intuitive life coach to dig deep and understand your brand dreams and visions beforehand (there’s a questionnaire, moodboard & zoom call). This means on the day of our shoot you’ll feel super comfortable, confident and relaxed; there’ll be no awkward moments, just lots of chatting and laughter. Connection for me is the main ingredient to achieving the best branding shots & I love working with people (many who hate having their photo taken) to bring out the best in them.

Languages spoken:

English

Vibe check:

Playful, down to earth & relaxed.

Fun fact / hidden talent:

My name ‘Brenna’ means child with dark hair (I’m blonde) and I’ve only met 3 others here in the UK.

Website:

https://www.brennaduncan.co.uk/

Instagram:

https://www.instagram.com/brennaduncan_

Carin Thakrar

City:

London, UK

Loves working with:

Individuals & teams that want authentic and vibrant brand photos. I've worked with creatives, health experts, architects & engineers, marketing businesses and more.

Photoshoot locations:

Client's home or office, outdoors, rented spaces/paid locations

Photography style / aesthetic:

Authentic & relaxed, clean & minimalistic without being boring. Warm & approachable.

Languages spoken:

English & Swedish

Vibe check:

Relaxed & chilled - I want my clients to feel completely at ease and not having to worry about anything. Something I think I'm fairly good at!

Fun fact / hidden talent:

Not that random, but I sing in a (Swedish) choir and play the piano.

Website:

https://www.carinthakrar.com/

Instagram:

https://www.instagram.com/carinthakrarphoto

Vicki Knights

City:

Surrey, UK

Loves working with:

I love working with founders, coaches, and creatives who care about showing up with confidence and clarity in their brand. My clients are thoughtful, ambitious business owners who want images that feel natural and true to them - not stiff or over-styled. I help them capture the kind of photos that instantly connect with their audience and reflect who they are at their best.

Photoshoot locations:

I shoot in relaxed, light-filled spaces around Surrey and London - from boutique hotels and creative studios to leafy outdoor settings and independent cafés. My lovely garden studio in Hindhead, Surrey offers a calm, stylish backdrop and I have a beautiful forest on the doorstep - so it's perfect for creating a mix of lifestyle studio and image in nature.

Photography style / aesthetic:

My style is warm, natural, expressive, and brand-led. I create images that feel real, confident, and true to you and your brand story. With over 15 years of experience and more than 1,000 business owners photographed, I know how to help you look and feel your best in front of the camera. Drawing on my background in marketing and my training as a Positive Psychology Practitioner, I combine strategy and psychology to create images that not only make you feel amazing but also connect powerfully with your ideal clients.

Languages spoken:

English

Vibe check:

Fun, warm, relaxed and encouraging - I’ll guide you naturally so you can relax, enjoy the process, and feel completely at ease. Read my 140 five star reviews on Google to get a feel for what it's like to working withe me!

Fun fact / hidden talent:

I co-hosted one of the world's top photography podcasts (Shoot Edit Chat Repeat), where I interviewed hundreds of creatives and business owners. And I’m told I have a sixth sense for finding the perfect light!

Website:

https://vickiknights.co.uk

Instagram:

https://www.instagram.com/iamvickiknights

PHOTOGRAPHERS TO WATCH

I admire these photographers and wanted to share their work. While they haven’t submitted their full profiles just yet, their links are here so you can explore their websites and socials directly.