Welcome to my Brand Clarity Bootcamp!
Before you dive in, here’s all the important information to set you up for success.
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Save support@jonathantilley.com to your contact list so all Brand Clarity Bootcamp emails don’t land in your spam folder.
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Please bookmark this page’s link for easy access to Brand Clarity Bootcamp: https://www.jonathantilley.com/bcb-program
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The amount of “work” you’re doing is more watching educational videos and answering simple yes or no questions. Filling out the Clarity Checklist and watching the videos below should be intentional and not be rushed.
That’s why My Brand Clarity Bootcamp should take you between 1-2 hours to complete. And at the end, you’ll have much more clarity about your business and brand and have a roadmap in place for you to take the next logical step.
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The entirety of my Brand Clarity Bootcamp has been pre-recorded. Go one video at a time in chronological order from top to bottom to get the most out of this free training.
Here are the anchor links to go directly to the videos on this page:
Welcome -
A main part of my Brand Clarity Bootcamp is the Clarity Checklist with over 100 yes or no questions on the following 6 key areas: strategy, messaging, visuals, design, website, and social media.
Scroll down to watch the Welcome video to learn more about the Clarity Checklist and the best practices to use it through this free training.
Or CLICK HERE to access the anchor link below to go directly to that section on this page.
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DOWNLOAD THE CHECKLIST
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WATCH SOME VIDEOS
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GAIN CLARITY ON YOUR PERSONAL BRAND
This free mini-course is designed to bring you clarity.
Here's how it's laid out:
Watch and Relax: Start by watching the welcome video below to set you up for success and get you in a positive mindset.
Download my Clarity Checklist: Below the welcome video you’ll download my Personal Brand Clarity Checklist. With over 100 questions covering 6 key areas - strategy, messaging, visuals, design, website, and social media - you’ll simply answer yes or no.
Keep Watching, Keep Relaxing: Below the Clarity Checklist there are a few short videos walking you through each of the 6 key areas - strategy, messaging, visuals, design, website, and social media. Watch one video on one topic, then answer the questions in my Clarity Checklist for that topic. Rinse and repeat.
No Pressure, Just Ponder: After watching the videos and filling out my Clarity Checklist, you’ll tally up your answers and discover where you’re crushing it and where there’s room for improvement. All based in abundance and growth mindset. At the end, you’ll have a plan of action to align, curate, and elevate your personal brand with authenticity, clarity, and connection.
MEET YOUR INSTRUCTOR
Jonathan Tilley
Personal Brand Strategist
I WAS DOING PERSONAL BRANDING BEFORE IT WAS A BUZZWORD.
Since 2010, I’ve done personal branding, web design, and social media strategy for thousands of people all over the world. From 1 to many with my online courses teaching students how to brand themselves… to 1 to 1 with my clients where I custom build their brands and websites for them, I help people go from unnoticed to unforgettable.
Now that branding is so hot, it’s often misconstrued, misinformed, and miscommunicated. What IS personal branding anyway? And are you doing it “right”?
That’s why I created my Brand Clarity Bootcamp - to give you the autonomy to see what’s already working (so you can stop stressing about it) and uncover your blind spots (so you can focus more on improving them). With this newfound knowledge, you can chart a course of action to build your personal brand from the inside out. All based in an abundant, growth mindset.
So sit back, enjoy the ride, and let’s get started with the first video welcoming you to my Brand Clarity Bootcamp!
Here’s where your Brand Clarity begins.
Download your Personal Brand Clarity Checklist below, read through the introduction, print out the white pages with black ink, and let’s go through the 6 topics together.
Alright, you’ve got your Clarity Checklist downloaded and printed out!
Before we dive in to the 6 key areas of personal branding - strategy, messaging, visuals, design, website, and social media - I’ve got something special for you. An analogy that will bring you clarity on who I am, what I do, and who I help as a Personal Brand Strategist.
Check out the video below called Your Personal Brand Is Like A Sandwich.
And there you have it!
Your personal brand is like a sandwich.
But in order to show the world that you’re a gourmet sandwich, you first need to figure out what’s already working (so you can stop stressing about it) and discover your blind spots (so you can take care of them with grace).
Let’s dive in to the first key area of my Brand Clarity Bootcamp - Strategy. Watch the video below then answer the questions in the Strategy section of your Clarity Checklist.
1 down, 5 to go!
After watching the above video on Strategy, go to the Strategy section in your Clarity Checklist and fill it out to the best of your ability. There may be some things that you are already doing that get an immediate yes (phew!) but there may somethings that you might not have thought about before and get a no.
Remember, every no is a blind spot that you probably weren’t aware of before. So take the pressure off yourself. You’re doing great.
Once you’ve completed the Strategy section in your Clarity Checklist, scroll down to watch the Messaging video.
1/3 complete!
Are you starting to see a pattern? Watch a video on one key area then fill out the same key area in your Clarity Checklist. Rinse and repeat. You got it!
Go to the Messaging section in your Clarity Checklist and answer the questions as honestly as possible from where you are now in your business. If you get more nos than yeses then that’s very normal. After all, no one asked you these questions before. So take a load off and give yourself some grace.
Then when you’re done with the Messaging questions, move on down to the next video - Visuals.
Half way there!
You’re flying through my Brand Clarity Bootcamp. Well done!
Now that you’ve watched the Visuals video above, go to the Visuals section in your Clarity Checklist and answer the questions there. Feeling insecure about your visuals? You’re not alone. Almost everyone I work with feels the same way. So if you get more nos than yeses you aren’t the only one. And it’s completely normal. Be kind to yourself, ok?
After that, scroll on down to the next video about Design to find out how the story of the fabulous family in foreign lands unfolds.
2/3 done!
You know what to do;-) Go to the Design section in your Clarity Checklist, answer the questions, kep your head held high, and then come on back to watch the next video - Website. You’ve got this!
You’ve come this far, don’t stop now.
Take a moment and answer the questions in the Website section of your Clarity Checklist. This will take a bit longer than the other sections. Reason being is that your website is where everything comes together. So it covers more ground. Keep that positive, proactive mindset and know that when you find blind spots, you gain clarity.
Then come on back and watch the Social Media video below. You’re doing great. Keep on going!
You made it!
You watched all 6 videos that pertain to all 6 key elements of my Brand Clarity Bootcamp. Well done!
Go to the Social Media section in your Clarity Checklist, fill it out as honestly as you can from where you are now in your business, then come on back to watch the final video wrapping everything up and charting your course for an unforgettable personal brand.

